Retrofit and renewables buyers want to know whether it suits their building, what it’ll change and what the claim rests on. We make that clear before the survey, so your team spends its time on enquiries that can go ahead.
Homeowners weighing up solar, insulation or a new roof want to know whether it suits their building and what the claim rests on. A short check that explains its answer builds more trust than another promise of lower bills.
It also sends your surveyors to homes where the job can go ahead.
DEKS manufactures and distributes roofing, drainage, solar and plumbing products, sold to merchants and installers. Its managing director, Ollie Janes, was running the social channels himself alongside the business.
We took on social media and creative first. Consultancy, digital advertising and email followed as the work grew, keeping regular trade communication going across the range.
Kingswood ThermaRoof
ThermaRoof replaces a conservatory’s glass or polycarbonate roof with a solid insulated one. In 2022 we photographed finished rooms for a year of Kingswood’s social content, so homeowners could see the change in real homes.
Photography for retrofit businesses
Suitability, process and evidence explained before the survey.
Reach homeowners searching for the technology in the areas you cover.
Keep merchants and installers up to date with products and support.
Finished installations and real customers, posted regularly.
If your question isn’t here, call 01934 808132 or email [email protected].
Explain whether it suits the customer’s building, what it will change and what the claim rests on, then make the survey easy to book. Search and social bring homeowners to that explanation; quick follow-up turns interest into a survey.
Make every environmental claim specific and back it with evidence a customer could check, such as test data, certification or measured results. The Advertising Standards Authority publishes guidance on green claims, and we write to it.
Yes. DEKS sells roofing, drainage, solar and plumbing products to merchants and installers, and our work for it covers social, creative, advertising and email.
Yes. Our in-house team photographs and films finished installations, as we did for Kingswood’s ThermaRoof, so your marketing shows real homes rather than stock images.
A specialist looks at how your marketing brings in enquiries and shows you where they’re leaking.
Tell us what you need and where it’s stuck. We’ll come back to you within one working day with the right person for the job.
A specialist replies within one working day. You’ll hear from someone who knows construction, building products and home improvement.
If prospective customers need help understanding your technology or service, we can make that explanation part of a practical marketing strategy.