Leadership
Agree who sets priorities and resolves competing requests, with a clear route for decisions.
Extend or outsource your marketing team
You may have a clear plan and too few people to deliver it. You may need someone to lead the marketing as well. Tell us where the responsibility sits today and what support is missing.
Choose the expertise your marketing team needs
Where support is needed
- Marketing manager
- A marketing manager can know exactly what the business needs and still lack the time or specialist support to deliver it.
- Owner
- An owner may be handling marketing alongside every other responsibility.
- Leadership team
- A leadership team may need someone to help set the direction as well as carry out the work.
The right arrangement starts by recognising which situation you’re in.
The working arrangement
We agree the support around the strengths already in the business. Product knowledge, customer relationships and internal judgement remain valuable. Our specialists add the advice, skills or production capacity needed to turn that knowledge into useful work.
You should understand who owns the brief, who makes decisions and how the strategy is reviewed. That clarity helps an internal team get more done and makes a wider agency relationship manageable.
Agree the working arrangement at the start
Expertise
Identify the specialists needed and how your team’s product knowledge will inform their work.
Delivery
Make production, approval and coordination responsibilities clear enough for the work to keep moving.
Review
Discuss progress against the agreed objective and decide what the evidence means for the next priorities.
Emerald: five years of website, content and search
+111%
leads over five years of website, content and search work
Average leads a month75+
Emerald Windows and Doors didn’t need a one-off launch. Purplex reviewed the customer experience and redesigned the website, then stayed on for content and organic search over the following five years.
You may need a project, additional capacity alongside your team or a broader marketing partner. We work through the responsibilities and the work required so the arrangement gives you useful support without making coordination another full-time task.
Find out where your enquiries are leaking.
Free marketing review
A specialist looks at how your marketing brings in enquiries and shows you where they’re leaking.
- The route from your website to an enquiry, on mobile and desktop
- How customers find you in search, and who they find instead
- What your campaigns, social and email are bringing in
Talk to a specialist
Tell us what you need and where it’s stuck. We’ll come back to you within one working day with the right person for the job.
A specialist replies within one working day. You’ll hear from someone who knows construction, building products and home improvement.
Build the team your business needs.
We can work alongside your existing team or take responsibility for a wider strategy. Tell us where you need support.
01934 808132[email protected]